WHAT I EXCEL IN
Ideating on interface solutions through low- and high-fidelity prototypes based on user stories. Creating UI guides, templates and asset libraries for websites, apps and direct marketing.
Refining user experience throughout the customer journey across product. Iterating on layout and interaction patterns and improving performance on tasks through testing and analytics.
Creating brand identity per product positioning and user testing. Establishing color, typography and iconography standards to ensure consistency across product and marketing channels.
WHAT I’VE DONE
Esurance.com website information architecture, UI system and an ongoing optimization.
Photo Claims App
Part of Esurance Mobile App that takes the policy holder through mobile claim submission process.
A mobile app that helps drive safer and get a car insurance discount.
Coverage Counselor App
A responsive app that gives customers personalized coverage recommendations.
Esurance brand identity, guidelines and UI assets.
Small scale websites and content hubs for marketing campaigns.
Please send me a note and let’s chat about how we can work together.